美食店家暨飯店與民宿業者加入2009第二屆菊島哥倫布--澎湖金食在之辦法
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From PHSea
(Difference between revisions)
| Revision as of 07:43, 23 November 2008 Quicksands (Talk | contribs) ← Previous diff |
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| == '''「2009第二屆菊島哥倫布」''' == | == '''「2009第二屆菊島哥倫布」''' == | ||
| == '''澎湖金食在、海島筷樂行''' == | == '''澎湖金食在、海島筷樂行''' == | ||
| - | == '''餐飲、美食特產商家暨飯店、民宿業者加入行銷方式''' == | + | == '''餐飲、美食特產商家暨飯店、民宿業者加入行銷方式''' == |
| + | |||
| + | *主辦：澎湖縣政府 | ||
| + | *總策劃：沿著菊島旅行網站 | ||
| + | *協辦：四方湧進中...... | ||
| + | |||
| + | |||
| + | *活動聯絡人：相關活動疑問除可電洽澎湖縣政府旅遊局詢問，並可至沿著菊島旅行網站討論區提問 | ||
| + | **1 沿著菊島旅行網站討論區 https://www.phsea.com.tw | ||
| + | **2 電子詢問信箱：forsea0617@yahoo.com.tw（一筆站長） | ||
| + | **3 澎湖縣政府旅遊局 林麗卿 06-9274400轉566 | ||
| + | *附註：活動隨時更新公告，即日起接受商家參與各項活動之報名，額滿為止！ | ||
| + | |||
| {| border="1" cellpadding="5" cellspacing="0" | {| border="1" cellpadding="5" cellspacing="0" | ||
| |預定辦理時間||活動項目||內容||餐飲、美食特產商家加入行銷方式||飯店、民宿業者加入行銷方式 | |預定辦理時間||活動項目||內容||餐飲、美食特產商家加入行銷方式||飯店、民宿業者加入行銷方式 | ||
| |- | |- | ||
| - | |[[樓中樓海景villa房]]||4||6600||5280||5折 | + | |2008年12月至1月31日||澎湖"金食在"美食商家有獎徵選||公開徵選100家以上澎湖美食商家，並授與”金食在”品牌認證及搭配美食哥倫布系列活動行銷（請參考徵選簡章）||1開放一般民眾投稿推薦 |
| + | 2縣內個別餐飲美食抑或特產美食商家可自行投稿自我推薦 | ||
| + | ||有提供餐食服務給一般民眾消費或住宿房客可享用者，可投稿自我推薦飯店、民宿內之特色餐廳抑或特色餐食服務 | ||
| |- | |- | ||
| - | |[[朋友房]]||2||4600||3680||5折 | + | |2009年4月起||五鄉一市美食PK賽有獎票選||1邀集鄉市公所遴選五鄉一市美食特產代表 |
| + | 2五鄉一市美食吉祥物發表 | ||
| + | |||
| + | 3網路與實體人氣有獎票選 | ||
| + | ||同右||推廣住宿客人可上網投票或於定點以機票、船票之票根參與有獎票選，並可當場兌換好禮 | ||
| |- | |- | ||
| - | |[[親子房]]||2||4600||3680||5折 | + | |2009年3月起至8月31日||澎湖金食在美食旅遊秘徑發表||入選2009澎湖金食在商家將編輯入美食旅行路線，發表介紹給國人||1活動海報張貼 |
| + | 2金食在入選商家懸掛”澎湖金食在”認證招牌 | ||
| + | |||
| + | 3歡喜有禮迎遊客 | ||
| + | ||1活動海報張貼 | ||
| + | 2金食在入選商家懸掛”澎湖金食在”認證招牌 | ||
| + | |||
| + | 3推薦美食旅遊路線於住宿遊客 | ||
| + | |||
| |- | |- | ||
| - | |[[親子房]]||2||4600||3680||5折 | + | |2009年5月起至8月31日||街頭大廚師||1於5月至8月每週5、6傍晚至晚間在馬公封街辦理澎湖地方美食擂臺免費吃 |
| + | 2街頭藝人表演 | ||
| - | |} | + | 3五鄉一市美食特產吉祥物表演 |
| + | ||1商家可排班自動認養街頭大廚師 | ||
| + | 2認養者每日補助材料費3000至5000不等，現場料理限量商家料理免費招待遊客 | ||
| + | 3現場可同時販售商家商品 | ||
| + | |||
| + | 4現場可自由發揮行銷商家品牌 | ||
| + | |||
| + | 5每日開放上限3家 | ||
| + | ||同左 | ||
| + | |||
| + | |- | ||
| + | |2009年5月起至宣導品贈送完畢||金食在六星彩||"金食在"店家蓋章連線送好禮||1入選金食在店家可獲得美食章一枚，協助有消費之顧客蓋章 | ||
| + | 2蒐集各大美食路線各一枚美食章可兌換精緻宣導品 | ||
| + | ||同左 | ||
| + | |- | ||
| + | |2009年4月起||美食哥倫布－菊島筷樂行好食手冊免費索取||印製5萬份美食導覽手冊，含美食秘徑地圖、金食在商家介紹、各商家折價券、各商家搭配美食哥倫布推出之美食專案優惠等||1請商家提供美食商品折價之服務，印入手冊 | ||
| + | 2請商家提供美食哥倫布搭配之美食專案印入手冊 | ||
| + | |||
| + | 3凡提供以上消費優惠者將編輯入美食旅遊地圖暨美食手冊以達廣告推廣效果 | ||
| + | |||
| + | 4相關商家資訊並將刊登於活動官網、沿著菊島旅行網站首頁，加強曝光！ | ||
| + | ||同左 | ||
| + | |- | ||
| + | |2009年4月25/26/27||澎湖金食在--馬公瘋夜市嘉年華||1馬公市區封街辦理連續三日夜市 | ||
| + | 2開放120個攤位供入選金食在商家及其他美食商家認養 | ||
| + | |||
| + | 3同時辦理2009澎湖花火節試放表演 | ||
| + | ||1入選金食在商家者可優先認養免費攤位 | ||
| + | 2其他美食商家暨有提供美食服務之飯店民宿可第二批登記認養 | ||
| + | |||
| + | 3攤位免費提供硬體，商家可於攤位內自我行銷並販售商品 | ||
| + | ||同左 | ||
| + | |} | ||
| </h2> | </h2> | ||
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[edit] 「2009第二屆菊島哥倫布」[edit] 澎湖金食在、海島筷樂行[edit] 餐飲、美食特產商家暨飯店、民宿業者加入行銷方式
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