PHSeaFood:澎湖西衛麵線 擦亮百年招牌20080512


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Strict Standards: Non-static method MagicWord::get() should not be called statically, assuming $this from incompatible context in /var/www/html/mediawiki/includes/Parser.php on line 1952
From PHSea

澎湖西衛麵線 擦亮百年招牌

  提高澎湖地方產業競爭力,澎湖縣政府積極打響馬公市西衛里古早麵線招牌,舊瓶新裝注入新生機,為期兩年的重點輔導計畫,將開創澎湖麵線新商機。

  澎湖西衛里古早味麵線頗負盛名,超過百年歷史,時代變遷,礙於傳統產業經營模式未革新,以致業者陸續退出市場,產業式微。

  如今復古風潮鄉土味,古早味的西衛麵線再次被炒作受到矚目,社區居民努力爭取再創西衛麵線第二春,希望營造麵線新文化,打造西衛麵線鄉。

  澎湖縣政府列為重點計畫,大力輔導傳統產業轉型,鎖定西衛麵線為第一站,爭取獲得離島建設基金600萬元,計畫期程兩年,去年十二月正式簽約執行。

  計畫內容包括:徵選7家輔導業者、店面招牌、產品包裝、麵線鄉入口意象、導覽系統、產品認證機制;第二階段辦理生產製程、展示空間、經營管理訓練,目的希望建立品牌形象,拓展行銷市場。

  澎湖縣長王乾發表示,這是西衛里社區整體開發脫胎換骨的好機會,縣府出面整合社區資源,大夥齊心合力打造大型麵線聯合工廠,打響澎湖西衛古早味手工麵線新招牌。

  澎湖縣政府指出,兩岸直航蓄勢待發為了迎接大陸觀光客蒞臨,澎湖西衛麵線深具地方文化特色,未來將是招待大陸客的旅遊新景點。

資料來源:時報 更新日期:2008/05/12 10:11 【中國時報 陳可文澎湖報導】